If you are a restaurant owner, who is passionate to bring your business to a new height, then here’s your opportunity.
The restaurant apps are gaining so much attraction because 83% of the adults search for local restaurants using their smartphones and a population of about 75% mobile phones to look up menus before placing an order, according to research conducted by the National Restaurant Association.
A great way to achieve success, to increase the user base, and to make the business more competitive, is via restaurant delivery app development. The bridge between the popularity of mobile devices and the needs of users is what makes the restaurant apps soar heights.
So, without waiting, let’s discover how to create a restaurant app to benefit your business.
Reasons why you need to develop a restaurant app:
The area that has been flourishing for years and would continue to thrive is restaurant app development.
According to a survey that was conducted by Statista in the year 2013, the reasons for people to use restaurant apps are to view prices and menus, to search for restaurants nearby, and to check the hours of operation of the restaurants.
But since then, the goal has slightly diverged. While it was then used for viewing information, according to recent studies, they are being used as effective communication with the restaurants.
Before creating a restaurant app, there are two crucial ones that need to be considered to be highly demanding and to improve the user experience.
Now, what are those aspects?
According to restaurant apps statistics, there are two main branches of their usage.
- 30% of users use them for placing an order
- 23.8% are using it to make reservations with their desired restaurants.
So, it’s your call to opt for whichever would be suitable.
For each reason, the development purpose can be different. But here are some key advancements a business could get.
The loyalty of users:
While creating a restaurant app for business, it has to be built better with advanced user experience. The apps can provide a wide range of options to the users, permits them to find information on the delivery option, working hours, and so on.
Viable Payment options:
Digitized payment options are gaining popularity. Most people nowadays prefer non-cash payments for groceries, taxi services, and also for meals. According to a prediction, by 2020, the mobile payment volume will cross $503 billion. That’s one of the many reasons to create a restaurant app that will help you in maximizing ROI.
Better marketing strategy:
With restaurant app development, marketing efforts can be made much more effective. Not just for providing information regarding the location and menu of the restaurant, but the app can also be used for advertising purposes.
If a new dish is created, you can take some tempting pictures of it, and show the app users through your app in the form of ad banners. It would indeed act as a magnet to attract users’ attention. You can also showcase the ads based on the locations of users.
Increase in sales:
Since most people nowadays use modern applications for ordering, your app can have a great benefit. You can increase the number of sales and orders by providing users with options like takeout and delivery. In the end, it is a lucrative business.
Increase in user engagement:
Creating an app is just one side of the coin while making it fun to use is where your talent lies. User retention is the most formidable challenge in any business. So, it is better to make it fun to use. Offering some loyalty programs and rewards can increase the number of audiences, thereby making your business successful.
On the whole, the idea of developing a restaurant app is worth your time and investment. The benefits and creating a restaurant app for online ordering are numerous and far too attractive to consider.
Types of restaurant apps with examples:
Although the development process can be approached in many ways, some distinct categories are present among applications in the industry. Let’s look at those options that are safe, as these apps are famous in the industry now.
Here are the five main types of top restaurant apps within every classification.
- Restaurant locator app:
These apps help navigate an area and find the available restaurants nearby. If you want to know the answer to create a food delivery app like Zomato, then you need to keep in mind that the main goal is to provide directions in finding your restaurant and track the meal ordered. Since the app is combined with geofencing, the app would be a powerful tool to both retain the existing users and gain new users.
- Table-reservation app:
The days of booking reservations via phone calls are history now. users today expect different methods of communication. Hence it is vital to create an app that allows to reserve tables online. An example of such an app is OpenTable.
- On-table ordering and payment app:
Some restaurants provide the ability to order food with smartphones. By allowing users to order food via smartphones after they scan a QR code, you can automate the process and cut costs on waitstaff. Deciding to create such an app can make the ordering process quite flawless. FlipDish is an example of such an app.
- Online ordering and delivery app:
With the digital era, takeout and online ordering are increasing in popularity. Domino’s pizza is proof of how these apps are popular since more people prefer to have their dishes delivered to their doorsteps. It is a perfect decision to consider creating this app.
- Loyalty program app:
User retention is an essential tool that wants to win. users always choose the one restaurant that offers attractive deals and discounts if given a choice. Create an app that offers exclusive deals that would make your sales to skyrocket. Starbucks is one famous example that leads among others in this game.
Conclusion:
When creating a restaurant app, carefully review competitors and services to make the right choice. You can have a robust restaurant app development solution to cater to all your needs in developing the best restaurant app. So without delays, start working your way into the lucrative business now.
